C3 geospatial analytics factsheet.pdf (799 KB)

what is C3 geospatial analytics?

C3 geospatial analytics is an advanced Business Intelligence tool that allows organisations to overlay a variety of business data onto a map or spatial platform.
This provides a unique, visual analysis of organisational data and can be used to superimpose a range of data sets across the one geographic location, quickly highlighting under- and over-performing sites or areas.

Using C3 geospatial analytics, organisations can develop their own specific geographic subsets and then overlay the information they wish to analyse. This delivers real-time, easily understood visualisations that can quickly identify relationships and anomalies between the different sets of information.
C3 geospatial analytics is a powerful analytical tool and can be used across all facets of an organisation to analyse the ‘when, where and why’ of business performance.

why C3 geospatial analytics?

  • enables organisations to quickly and easily overlay and analyse a variety of business markers at once through geographic visualisation, pinpointing areas requiring attention and showing correlations between various business data sets
  • represents in real-time where the hotspots in your organisation are for more informed decision-making
  • develops expansion and extraction plans by superimposing external source data on organisational performance information (e.g. ABS population growth)
  • identifies geographic sales sources and where marketing dollars should be spent.